Tuesday, 22 September 2009
Wednesday, 16 September 2009
Sun article on Bluetooth Marketing in Nightclubs
REVELLERS are being sent videos on their mobiles by cops reminding them to behave - or risk being fined for boozy bad behaviour.
The Bluetooth messages are flashed to phones between 8pm and 3am telling partygoers aged 18 to 30 to “respect others and go home quietly”.
They go on to say: “What’s the night cost you so far? Being drunk and disorderly could add £80 to your bill.”
The messages, which attract phone users’ attention with a sexy image of a woman, are being tried out in Bath in a joint police and council experiment.
The council’s Tim Harris said: “Young people contact each other using mobile phones, so this way we can make sure they digest the information.”
Credit: http://www.thesun.co.uk/sol/homepage/news/2631744/Clubbers-sent-video-phone-warnings-by-cops.html
The Bluetooth messages are flashed to phones between 8pm and 3am telling partygoers aged 18 to 30 to “respect others and go home quietly”.
They go on to say: “What’s the night cost you so far? Being drunk and disorderly could add £80 to your bill.”
The messages, which attract phone users’ attention with a sexy image of a woman, are being tried out in Bath in a joint police and council experiment.
The council’s Tim Harris said: “Young people contact each other using mobile phones, so this way we can make sure they digest the information.”
Credit: http://www.thesun.co.uk/sol/homepage/news/2631744/Clubbers-sent-video-phone-warnings-by-cops.html
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